There are times when it seems like the wise thing to do would be to just STFU instead of ‘raising awareness’ of an issue. One such example is the sudden media interest in the last male northern white rhino on earth, which has generated news stories in just about every publication. (Funny it wasn’t newsworthy until there was only one left, eh?). If they keep on keeping on about it, I think there’s a very real risk that some fucker will kill it just to say that they did. Because people are like that.

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